Two Daughters Campaign Results | Harper Design Studio NZ

Meta Ads in Action for Two Daughters

Meta Ads in Action for Two Daughters

See how targeted campaigns increased engagement, drove online sales, and expanded the reach of Two Daughters.

See how targeted campaigns increased engagement, drove online sales, and expanded the reach of Two Daughters.

Collage of Bluepeak website pages designed by Harper Design Studio.
Collage of Bluepeak website pages designed by Harper Design Studio.
Collage of Bluepeak website pages designed by Harper Design Studio.

About the Brand

Two Daughters is a women’s clothing brand focused on quality, style, and accessibility. Their goal is to reach more customers online and grow their brand presence on social media.

Our Approach

The Challenge

We launched targeted Meta campaigns tailored to Two Daughters’ audience:

  • Cold traffic testing campaigns to identify winning creatives and angles

  • A website retargeting campaign to convert warm visitors who had already shown intent

  • Performance driven optimisation based on click through rate, cost per click, and return on ad spend

Two Daughters needed to:

  • Drive consistent website traffic from cold audiences

  • Convert that traffic into profitable online purchases

  • Identify which creatives and messaging performed best before scaling

The Challenge

Two Daughters needed to:

  • Drive consistent website traffic from cold audiences

  • Convert that traffic into profitable online purchases

  • Identify which creatives and messaging performed best before scaling

Results

The campaigns delivered measurable results, including:

  • Overall return on ad spend: 9.68x

  • Average click through rate: 3.05%

  • Cost per purchase: Approximately $11 to $15 NZD

  • Store conversion rate: 2.1%

  • Website sessions increase: Over 400% month on month





Our Approach

We launched targeted Meta campaigns tailored to Two Daughters’ audience:

  • Cold traffic testing campaigns to identify winning creatives and angles

  • A website retargeting campaign to convert warm visitors who had already shown intent

  • Performance driven optimisation based on click through rate, cost per click, and return on ad spend

Results

The campaigns delivered measurable results, including:

  • Overall return on ad spend: 9.68x

  • Average click through rate: 3.05%Cost per purchase: Approximately $11 to $15 NZD

  • Store conversion rate: 2.1%

  • Website sessions increase: Over 400% month on month





Collage of Two Daughters website pages designed by Harper Design Studio.
Collage of Two Daughters website pages designed by Harper Design Studio.
Collage of Two Daughters website pages designed by Harper Design Studio.

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Want results like this for your brand?

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